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By Joan Nowak While experience can be a great teacher, learning from others’ experiences–successes and failures–can save you time, money and a lot of frustration. So when it comes to growing your small business, here are some mistakes you want to avoid or fix. Mistake No. 1: I Can Do It On My Own Most […]
June 5, 2011
A good small business accountant does much more than just record transactions and generate documents. They should actively analyze, interpret and convert that data into timely, meaningful and actionable business intelligence. Where you want to go with your business? Your accountant should be able to tell you how to get there. If your accountant is […]
June 3, 2011
How-to What is video marketing? Here’s an overview of what video marketing is, why it’s important and how to learn more. Increasing data shows the potential value of online video marketing, but how can you get started? And what considerations should you keep in mind when planning your video marketing campaign? Consider this your introduction. […]
May 31, 2011
Leadership is all about focusing energy on achieving an important goal. In achieving focus, leadership is implicitly saying “no” to all the other less-important things that might be attempted at this time. In this sense, “saying no” to trivia and distractions is the essence of leadership. For instance, Steve Jobs. Steve Jobs says no many […]
May 27, 2011
In this economy, whatever you can do to get a leg up makes all the difference. For the self employed, it’s hard to compete on price or offerings, so sometimes it’s just being a little smarter than the competition that wins the business. The National Association for the Self Employed (NASE) recognizes the importance that […]
May 24, 2011
Today’s economy is more competitive than ever. Take the recession and add in a little (or a lot) of social media plus a high unemployment rate and BOOM, we’ve got the perfect storm for business relevance. In a recession, savings and value are more important to consumers than in flush times. The abundance of social […]
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June 10, 2011
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